MARCUS CAMINHA
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     ACD /// ART DIRECTOR /// DESIGNER
                                                                                                                                                                                   





   PANTUNES

   Impresul

How can a print shop stay relevant and competitive in a increasingly digital world?
That was the challenge that the creative team received. Our solution? Focus in one
of Impresul's great differentials: ultra modern printers with high color fidelity.

To ilustrate our idea, we decided to take famous songs that had colors in the title
and it played a role in the story of the song, and replace those colors with others.
Showing that wrong color means wrong story.



   
   ︎ THANKS! ︎